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Hotel Marketing Ideas: Top10 Ways to Boost Revenue

The Primary aim of a hotel investor is revenue creation

As such every hotel continually look for ways to boost sales and ultimately increase revenue brain storming on hotel marketing ideas.

But the question:

How to increase revenue in hotels.

It is not an easy task for any hotel to earn increased revenue in every quarter. This requires a lot of work from the hoteliers in terms of organizing the campaign and promoting their new line of service.

It is challenging enough for the sales and marketing team to come up with good ideas, but they also have to execute it. In fact, none of the hoteliers have the required time; to fix that, they might need a little help.

so in this article, you will learn the best hotel marketing ideas to boost your hotel revenue

Here are the top 10 Hotel Marketing Ideas that Get Result

  1. Focus on customer satisfaction

98% of your guests will spend more if they feel like they get maximum value; if your guests are not happy with your service, it will hurt your hotel’s reputation. Be sure to keep up with a high standard of service. Also, you should respond to guests in a calm and friendly manner.

  1. Offer a better price than competitors

Offer a better value to your guests. The study shows that over 75 percent of people prefer to book a hotel room via the internet, so if you make your price more flexible while also making it easy for customers to book directly from your website, then you will have a higher chance of getting the business from OTAs.

  1. Make your employees happier

It is very important to keep the hotel’s staff happy. The reason behind this is because you want them to provide top-class service to your guests. By paying them fairly and recognizing their work, it will help them stay motivated. When your employees go above and beyond their duties, guests’ expectations will be fulfilled and exceeded; therefore, improving the reputation of your hotel.

  1. Make the guests feel at home

Offer a warm welcome message before the arrival of your guest. Send out a welcome email with a special message while also offering additional hotel service. This will create a strong guest-hotel bond. Your hotel needs to fulfill all requests from the guest—for example, arranging a transfer, reservation at the finest restaurant in town, room décor as a surprise birthday present to enable them to feel at home as soon as they step in.

  1. Ask the guests if they need an upgrade

It is routine to ask your guests if they are interested in upgrading their room. If there is an empty junior suite, why not offer it to them at 30% increase on what they already paid. Most of the time, they will agree to it.

  1. Sell the other hotel products

You can increase your hotel’s revenue stream by making available for purchase branded hotel products like towels, linens, and shampoos. You will be surprised at how much guests like to buy hotel products to take home as a gift or souvenir.

  1. Sell tickets

Suggest and make special ticket offers to guests for an upcoming event. This is a great opportunity for you to upsell your hotel ‘s additional services—for example, taxi-transfer, flowers, and dinner reservations. As a result, the guest will enjoy the city more while your hotel earns more revenue—a win-win for both parties.

  1. Social media marketing

Social media trend help hotels connect more with their guests. It is very easy now to promote a hotel’s activities on Facebook and Twitter. Try to post new information often, and remember that it’s necessary to engage with guests’ comments. You can read more about social media strategies that hotel can use

 

  1. Send personal emails

To add a personal touch, you can write an email to a guest, offering an early booking promotion for their upcoming birthday. It is a great opportunity for your hotel to increase its revenue using a returning customer.

  1. Invest in automated upselling software

To understand customer needs while also increasing the revenue of your hotel, you need an upsell software. It will be too much work if you have to search through the data of all your guests; it will also take a lot of time. This can be fixed using a ready and automated upsell software where the system analyzes the guests’ data and sends special offers to them automatically. This will bring you more revenue while saving you a lot of time.

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Written by pajon

Hello Every one,
My Name is Paul Ajonye AKA “PAJON” Academically am an Industrial Physicist (A Die Hard Tech Lover) , I Have an undying love for wealth creation and success, most importantly solution driven with the infinite passion to see people grow their businesses online/offline this is Exactly how I found myself become a Pro-Business Development Strategist (Tech approach) I have proficiency in the following areas; Sales & Marketing strategy for small business, Lead creation, Digital Marketing and Hospitality solutions (with over Six years Proven Practical Experience) that works.

I went into blogging in a quest to solve problems, provide useful information and show my proficiency to the world at large.

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